Sometimes I think a pretty good business model would be to copy the applications that 37signals makes, but make them more complex. More features, more promises—generally, just more complicated.
Here’s the video from a talk I gave at the Business of Software conference last year:
I’ll be speaking again at this year’s conference in Boston, October 4th-6th.
You’re reading Joel on Software, stuffed with years and years of completely raving mad articles about software development, managing software teams, designing user interfaces, running successful software companies, and rubber duckies.